The Marvel Experience Bangkok


The Marvel Experience Bangkok was opened on June 2018, its an indoor theme park designed as a maze of connected dome structures, to resemble a command center for Marvel S.H.I.E.L.D.

Smartag provides end-to-end solutions for the park: ticketing, POS software, guest management platform, access control, cashless payments and experiential activations. 

Smartag technology allows the park to provide the visitors with a virtual ID that leads them through the journey of becoming an S.H.I.L.E.D agent. 


The interactive S.H.I.L.E.D ID is linked to the guests’ personal accounts for access the domes, take photos and interact with media & gaming stations on-site.

Our platform helps to create a seamless and convenient experience for thousands of visitors at the park every day.  





At Smartag we are not only selling tickets, we make them do incredible things!

Guests get a personal mobile ticket at registration online or on-site. By linking the ticket to their personal account, they will be able to top up credit for cashless payments throughout the park, and purchase ticket add-ons such as merchandise or F&B packages in advance. 

Guests can also scan their mobile ticket to take fun photos and to enter the domes, what makes the entire experience much more personal and engaging.